Privacy Policy

Last updated: June 23, 2026

Spire (“we”, “us”) helps you care for your plants, with the AI gardener Gro as your personal assistant. We care about your privacy and only collect what we need to give you a good experience. This policy explains what data we process, why, and what rights you have. Spireapp AS (org. no. 937 657 730) is the data controller, and you can reach us at post@spireapp.ai.

What we collect

Account and profile

  • Email address and name (from Apple, Google, or email sign-in).
  • Profile information you provide: location (approximate coordinates), country, hardiness zone, experience level, interests, goals, garden type, a short bio, and a profile photo.

Content you create

  • The plants in your garden, plant photos, and care logs.
  • Conversations with the AI gardener Gro, including images you send in chat.
  • Content you share with your neighborhood: listings, events, direct messages, and your profile.

Usage and device

  • A push token so we can send notifications you have enabled.
  • Anonymized usage and error analytics to improve the app and fix bugs. We never link your email or name to this data.
  • Language preference.

Subscription

  • Purchase and subscription status (whether you have Spire Premium, whether you are in a trial period, and when the subscription renews or expires). We never see your card or payment details.

Why we process your data

  • To provide the service: account, garden, plant identification, and Gro chat.
  • To give location-aware advice, weather, and seasonal tips.
  • To let you share and swap plants with neighbors.
  • To send notifications you have requested.
  • To improve, secure, and debug the app.

The legal basis is performance of our contract with you (delivering the service) and your consent where required (for example notifications and location). You can withdraw consent at any time.

Third parties we share with

We never sell your data. To run the service we use a few trusted providers (“data processors”). Here is who they are and what they do:

  • Gro, the AI gardener: powered by Anthropic (Claude). Text and images you send in chat, including diagnosis, are processed to generate replies, and are not used to train models.
  • Garden design:the photo you upload to see your garden reimagined is processed by Replicate (using Google’s image model) to create the suggestion.
  • Plant identification: photos you take to recognize plants are sent to a specialized identification service.
  • Database, authentication, and image storage: Supabase (EU-hosted) stores your account and content.
  • Analytics and error reporting: PostHog (product analytics) and Sentry (error and crash reporting), both EU-hosted. We never attach your email or name to these statistics.
  • Push notifications: Expo delivers the notifications you have enabled.
  • Payments and subscriptions: purchases are handled by Apple (App Store) and Google (Google Play). To validate purchases and keep track of your subscription status, we use RevenueCat. These receive purchase information and a user ID, but never your card details.
  • Sign-in via Apple and Google: if you choose it.

Want more detail about our providers? Contact us at the email at the bottom of this page.

Transfers outside the EEA

Some of our providers are located in the USA: Anthropic, Replicate, RevenueCat, and Expo. When data is transferred there, it is done under the European Commission’s Standard Contractual Clauses (SCCs), as required by data protection law. Database, storage, analytics, and error reporting are EU-hosted (Supabase, PostHog, and Sentry).

Storage and deletion

We keep your data for as long as you have an account. You can delete your account at any time inside the app, under Settings → Delete account. This permanently deletes your account, plants, conversations with Gro, photos, and all other content. Deletion cannot be undone.

Your rights

Under privacy law (GDPR) you have the right to access, correct, and delete your data, as well as data portability and to object to certain processing. You can do much of this directly in the app. If you need help, contact us at the email below. You may also lodge a complaint with your local data protection authority (in Norway, Datatilsynet).

Security

We use reputable providers and industry-standard safeguards to protect your data. No service is 100% secure, but we work continuously to keep your data safe.

Children

Spire is not intended for children under 13. We do not knowingly collect data from children under that age.

Changes

We may update this policy. For significant changes we will notify you in the app or by email. The date at the top shows when it was last changed.

Contact

Questions about privacy? Contact us at post@spireapp.ai.